Be Blonde

The Alter Ego, Be Blonde range of products have been especially formulated to meet all the needs of naturally blonde, bleached or lightened hair structures. The active ingredients in the BE BLONDE range, selected for their restructuring and deep nourishing properties guarantee maximum brilliance.

We also have our Miracle Colour range which includes a No Yellow Shampoo, Conditioner and Serum to eliminate brassy, yellow hues from hightlighted, grey or natural blonde hair.