Alter Ego Brand Ambassador, Lisa McGowan, Lisa's Lust List.

We have been working with Lisa for 4 years and we couldn't have picked a better brand ambassador for Alter Ego. Not only is Lisa a lovely person but her hair is the envy of her thousands of followers. See what Lisa has to say about Alter Ego.

Why I Love Alter Ego

From the first time I used Alter Ego Hair products, I knew it was the product for me. This luxury Italian range is loved around the world. Alter Ego is a salon-only exclusive range with products to suit all.  I am now their Brand Ambassador because their product range has delivered outstanding results for me. I have very fine hair and followers always comment on how thick and healthy my hair looks. I cannot recommend Alter Ego highly enough. Prepare to be amazed!


We have been using AlterEgo in our salon for 5 years now.  It is hands down the best colour we have ever worked with,  always amazing results never fails. ♡

Rachel Sweeney, Xtreme Hair & Beauty

As a salon owner and award winning colourist, I cannot rate Alter Ego highly enough. These products allow me to deliver outstanding results to my clients time and time again. Definitely recommend!!!

Lydia Murray, Faith Hairdressing

Bodifying Range -

"My first time using your products and I'm delighted with them. The shampoo is fab leaves hair lovely and clean without stripping it, the lotion is great it gives me hair a lovely smooth finish with body and I don't have to use straighteners on it."

Denise L.07/11/2020

Love the quality of the Alter Ego Arganikare shampoo and conditioner.  It leaves my hair smooth and much easier to manage.  The fact that they are natural and don't contain sulphates etc.  is a bonus!  

MaryJo Neilan

It smells devine , my hair feels so soft and no knots when I brush . I love love love this conditioner

Gentle Detangler Conditioner, 300ml

Maria G

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